Immersive Video in the News – 360 Video @ NCSU

Immersive video and 360 video is an up and coming way to deliver content. The examples below show various ways this media is being produced and in the news. The examples range from music videos, product sales, feature films, etc.

Kaskade’s Immersive 360 Video

http://www.wynnsocial.com/feature/404634828/k-039-i-360-v-.html

This content was edited and is moving through space. Possibly on a drone.

Formula 1 Run Captured on 360

http://www.wired.com/2014/02/mercedes-f1-360/

This content was created by Visualise and you can see more 360 examples on their site.

Project 360

Capture the experience of climbing the Eiger North Face.

Link to interactive website

Under Armour “China Experience”

Under Armour worked with HUSH design agency to create an immersive experience for Under Armour to create a retail theater experience.

http://retaildesignblog.net/2013/11/02/under-armour-installation-by-hush-shanghai-china/

Nike Skateboarding 360 Behind The Scenes

This video is interesting because they speak about choreographing a skating film to take full advantage of the 360 space. The 360 interactive video has been removed from Nike’s skateboarding site.

http://vimeo.com/54881017

immersive video

Booka Shade

This music video is a 360 video which is shown as little planet view. Also, this video was shot from a drone, which moves the the camera.

interactive version of the video

Oscar Nominated Director Makes 360 immersive film:

http://vimeo.com/86717334

The First 360 Film

Amy Talkington created the first 360 film in 2000 using a reflective mirror to film 360 view with one camera. She speaks below about how all actors on the scene had to take the camera in to account to make up for other camera moves which were not possible with this format.